OUR SERVICES TECHNOLOGY CONSULTING

Proven technology and development expertise for marketing needs.

MSIGHTS Technology, a consulting division of MSIGHTS Inc., helps companies leverage in-house and 3rd party technology and business intelligence systems to make better marketing decisions. The MSIGHTS' consulting team includes seasoned industry experts from its US and Monterrey, Mexico offices. The team has proven experience working with enterprise data warehouses, business intelligence platforms, and reporting systems.

Nearshore technology consulting services by an experienced team.

MSIGHTS Technology has extensive experience designing and implementing business intelligence and data warehousing solutions that enable corporate marketing departments to improve their marketing decision-making. Our project management, consulting and development staff consists of people with deep expertise in all stages of business intelligence projects and industry-leading related technologies. Our services include:

  • Marketing Data Warehouse Design and Implementation. MSIGHTS Technology helps clients design, develop and maintain the technologies, processes and infrastructure required for an effective and successful marketing data warehouse project deployment and on-going management.
  • Web/Application Development. – Our development team has extensive experience designing, building, and maintaining websites and web/software applications. The team can seamlessly focus on backend development, or it can provide end-to-end program management that includes requirements documentation, use cases, wireframes, coding, testing, and maintenance.
  • Data Quality and Enhancement. Data quality is a critical success factor for all marketing initiatives. Multiple customer touch points and the use of disparate systems to manage them often mean inaccurate, duplicated, and incomplete data. MSIGHTS Technology provides Data Cleansing, Deduplication and Householding services to marketing organizations.
  • Report/Dashboard Design and Implementation. – The true value of a data warehouse can only be realized if the data can be accessed, understood and interpreted in a timely fashion by everyone in the marketing organization. Our Information Architects can help design and implement the Reports, Dashboards and Data Visualizations that will empower your entire marketing group.
  • System Performance Tuning. – Buying a more powerful server or adding a new cluster node to your data warehousing system might speed up overall performance but they may not address the root problem. MSIGHTS Technology's staff can help monitor, identify and optimize/re-architect underperforming system components in a cost-effective manner.

Proven technology expertise applied to marketing solutions.

MSIGHTS Technology is not in the business of selling a specific piece of software or methodology. Our seasoned team of technical consultants is instead focused on delivering consistent results for clients across industries and business situations. The firm's collective experience includes blue-chip consulting firms, leading telecom providers, top-tier business intelligence providers and global retailers and financial institutions.

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Client Experience

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